PRGN Influence Insights Survey - Whitepaper
What Global Leaders Are Doing to Earn Trust and Stay Relevant
In an era shaped by digital transformation and evolving consumer trust, where brand perception can shift with a single tweet, brand influence has become a high-stakes pursuit. But what truly drives brand influence in today’s complex and digital world? What are the attributes that define it across audiences and industries?
To explore these questions and more, PRGN launched its first-ever global thought leadership initiative in partnership with Researchscape International. The result is a living, data-driven benchmark for how leaders navigate trust, reputation, and success.
Insights
PRGN 2026 PR Predictions: ROI, AI, and authenticity take center stage
Each year, the Public Relations Global Network (PRGN) brings together insights from over 50 member agencies to forecast the trends shaping public relations and communications. The 2026 PR Predictions stands out for its clear message that the business of public...
PRGN da la bienvenida a Rooster como su agencia miembro más reciente en Londres
LONDON/NEW YORK – The Public Relations Global Network (PRGN) announced today that Rooster, a leading public relations and communications agency in London, has joined its worldwide network as the newest member for the United Kingdom. This is an important step for PRGN,...
La creatividad global en relaciones públicas brilla en los Premios PRGN 2025 en Nairobi
The Public Relations Global Network (PRGN) proudly announces the winners of the 2025 Best Practice Awards, held at The Atrium of the Karen Blixen Coffee Garden in Nairobi, Kenya, on October 23, 2025. The awards gala was attended by delegates of member agencies from...
PRGN Kicks-off October 2025 Member Meeting and Conference in Nairobi, Kenya
The conference draws PR professionals from the Americas, APAC and EMEA, offering a stage for dialogue, collaboration and innovation in the global communications arena Nairobi, Kenya — The Public Relations Global Network (PRGN), one of the world’s top public relations...
PRGN Elects Frédéric François as President and Announces New Leadership Team
Global network of independent PR agencies sets course for future at Nairobi member conference BRUSSELS/NEW YORK — The Public Relations Global Network (PRGN), one of the world’s largest groups of independent public relations agencies, will welcome a new leadership team...
PR: The Strategic Lever to Position your Brand in Google and Gen-AI Searches
How Public Relations fuel online visibility and brand recognition in a digital ecosystem driven by algorithms and AI search Organic visibility is increasingly the reflection of a brand’s strong, authentic, and credible digital reputation. And it’s Public Relations...
Crisis as a Catalyst: Rethinking Crisis Response as a Strategic Reset
In the immediate aftermath of a crisis, the spotlight is bright and the timeline is unforgiving. The decisions made in those early hours shape public perception and set the tone for what comes next. Strong crisis communication doesn’t begin at the breaking point. It’s...
Detroit, Michigan: Data Driven, People Powered
Business environment in Detroit, Michigan Detroit is a city in dynamic transition — bridging its iconic industrial legacy with a future centered on innovation, sustainability and inclusive growth. Once associated solely with the automotive industry, Detroit is now a...