by Michael Diegelmann | 21 Mar, 2024 | Corporate Communications, ESG Reporting, Investor relations, Measurement, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management, Sustainability
Many awards aiming to measure large companies’ ESG (environmental, social and governance) performance suffer from non-transparent jury selection processes. Meet the Integrity Star Award which presents a completely new approach and objectively evaluates companies...
by Nick Leighton | 7 Mar, 2024 | AI in PR, Corporate Communications, PR Tips & Trends, PRGN Presents Podcasts, Public Relations
In the world of public relations and marketing, Artificial Intelligence (AI) is no longer a futuristic concept but a present reality. With AI tools like ChatGPT, the industry has witnessed a paradigm shift in how communication strategies are developed and...
by Michelle Lyng | 22 Feb, 2024 | Corporate Communications, Media Relations, PR Tips & Trends, PRGN Presents Podcasts, Public Affairs, Public Relations, Reputation Management
At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. Public policy decisions can impact our client businesses and organizations, making it imperative for PR and communications...
by David Wills | 25 Jan, 2024 | Corporate Communications, Crisis Communications, Media Relations, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management
Working in communications for more than three decades, I have seen firsthand how a strong spokesperson can impact the narrative of a story – whether that’s establishing thought leadership and shifting perceptions about a specific issue, resetting a reporter’s...
by Gábor Jelinek | 11 Jan, 2024 | PR Tips & Trends, PRGN Presents Podcasts, Public Relations
Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. And while PRGN members share several millions of dollars’ worth of business every year, it’s important to...
by Gábor Jelinek | 14 Dec, 2023 | AI in PR, Corporate Communications, Digital PR, ESG Reporting, Media Relations, PR Tips & Trends, PRGN Presents Podcasts, PRGNfuture, Public Relations
Following a mixed year in 2023 marked by business challenges, geopolitical escalation and giant leaps in technology developments, 2024 will bring a spillover of all of these effects as well as fundamental questions on business and communications that companies,...
