by Leeza L. Hoyt, APR | 8 May, 2023 | Corporate Communications, Media Relations, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Social Media Marketing
Today, media relations outreach and social media programs are considered basic fundamentals in a public relations program, but in truth, they are just one component of a successful business strategy. Given public relations is an integral component in today’s business...
by Natalie Ghidotti | 1 May, 2023 | Consumer Communications, Corporate Communications, Digital PR, Media Relations, Online PR, PR Tips & Trends, Public Relations, SEO, Social Media Marketing
It’s no secret that the rise of social media and content marketing has made it easier to connect and engage directly with your target audience. However, as consumers become increasingly more skeptical of marketing tactics and spin, third-party validation in the form...
by Natalie Ghidotti | 6 Mar, 2023 | Consumer Communications, Digital PR, Media Relations, PR Tips & Trends, Public Relations, Reputation Management
For thousands of years, humankind has chronicled stories to learn from and teach others, and it is through the recounting of these stories that lessons have been passed down for generations. As a species, we have progressed greatly from those early days and technology...
by Lauren Reed Williams | 30 Jan, 2023 | Crisis Communications, Media Relations, PR Tips & Trends, Public Relations, Reputation Management
In a recession, it’s common to put on the brakes, forget about your long-term plans and cut back spending to save as much as you can. However, if not done strategically, this short-term gain can create long-term pain, and any immediate savings are simply an illusion...
by Gábor Jelinek | 12 Dec, 2022 | B2B Communications, Consumer Communications, Corporate Communications, Corporate Social Responsibility, Crisis Communications, Employer Branding, Media Relations, Online PR, PR Tips & Trends, PRGNfuture, Public Affairs, Public Relations, Reputation Management, Sustainability
Ethics and transparency, AI and innovations, ESG agenda and constant crisis mode – these are some of the key trends that will shape 2023 for brands and communicators, say PRGN’s leading global communications experts in our annual collection of PR predictions. As...
by PRGN Admin | 17 Oct, 2022 | B2B Communications, Consumer Communications, Corporate Communications, Corporate Social Responsibility, Crisis Communications, Employer Branding, Events, Gen-Z, Investor relations, Media Relations, News, Public Affairs, Public Relations, Social Media Marketing, Sustainability
The Public Relations Global Network (PRGN) announced winners of its 2022 Best Practice Awards at an awards gala ceremony held at the Gardens by the Bay in Singapore and attended by more than 30 member agencies from across the globe. In the 11th year of PRGN’s awards...
