por PRGN Admin | 17 Jun, 2016 | PR Tips & Trends
[vc_column_text pb_margin_bottom=”no” pb_border_bottom=”yes” width=”1/1″ el_position=”first last”] A calming presence can make all the difference By Scott Hanson After three decades of officiating high school...
por PRGN Admin | 14 Jun, 2016 | Current Events, PR Tips & Trends
[vc_column_text pb_margin_bottom=”no” pb_border_bottom=”yes” width=”1/1″ el_position=”first last”] By Sara Pearson, Spider PR, London UK poised to vote on relationship with Europe Fellow PRGN’ers you may think...
por PRGN Admin | 4 Abr, 2016 | PR Tips & Trends
In recent times, we have heard a lot about “Storytelling”, the art of using stories to communicate and connect with target audiences. Born as a purely journalistic narrative method, this set of techniques and specific skills has evolved to establish itself as a real...
por PRGN Admin | 22 Dic, 2015 | PR Tips & Trends
Hands of NGOs tied Many donors are keen to make contributions as specific as possible and decide therefore upon so-called “project-based donations”. The reason behind this is the desire for the donated amount to be 100 percent utilized for a clearly...
por PRGN Admin | 30 Nov, 2015 | Current Events, PR Tips & Trends
The recent acquisition of Starwood Hotels & Resorts Worldwide by Marriott International may have stunned the hospitality industry but it was not totally unexpected to me. Mileage Communications was Marriott’s PR agency based in Singapore for more than 17 years,...
por PRGN Admin | 16 Nov, 2015 | PR Tips & Trends
by Valentina Giacaman Hazboun Founding Partner at RumboCierto For a PR firm today, it is much more difficult to try to contain a crisis for a client in a world where everything seems to be transparent and information flows through social networks in less time than...
