por PRGN Admin | 8 Ene, 2018 | PR Tips & Trends, Public Relations
In consumer public relations, we often build our annual plans around new product launches and all of the buzz – and sales – they will bring. While every new product is different, here are a few tried and true tips to make the most of any product launch campaign. 1....
por PRGN Admin | 31 Dic, 2017 | PR Tips & Trends, Public Relations
As PR pros, it can be difficult for us to step away from our inboxes and voicemails for time dedicated solely to professional development. It’s easy to put client needs in front of the latest webinar or online course, especially when your time is billable and there...
por PRGN Admin | 24 Dic, 2017 | PR Tips & Trends, Public Relations
Having been in the communications industry for more than 40 years, first within corporations, then in consultancy, there were many lessons gleaned along the way. These have helped me to deal with various stakeholders better and to handle PR events and activities more...
por PRGN Admin | 18 Dic, 2017 | PR Tips & Trends, Public Relations
Everyone knows the best time to plan is the beginning of each year. But, the end of the year offers some unique opportunities too. How can you maximize your brand in the 4th quarter? Here are a few End-of-the-Year PR and Social Media PR Tips. 1. What is Trending? Get...
por PRGN Admin | 12 Dic, 2017 | PR Tips & Trends, Public Relations
By writing a blog you broaden your knowledge, acquire new skills, develop your imagination and enhance vocabulary. You also become a better writer, interlocutor, an expert in your field, improve your own concentration and memory. These are advantages that nobody...
por PRGN Admin | 5 Dic, 2017 | PR Tips & Trends, Public Relations
It is a common request from potential clients to see a Public Relations case study of work comparable to what you are recommending to them. But what exactly are they looking for? Strategy, deliverables, measurement? Of course, but how best to provide that information...