por Paivi Holmqvist | 29 Jul, 2019 | PR Tips & Trends, Public Relations
Most communications officers know what public relations mean, but rarely do they fully understand everything that should be covered when planning a company’s PR activities for an entire year to come. It’s not only the media, stakeholders or even social media...
por Judy Kuramata | 22 Jul, 2019 | PR Tips & Trends, Public Relations
Is PR one of your options to start your career? Searching the web for PR jobs can be an enormous task and you’d often be thrown into confusion. The PR industry has become so diversified and almost borderless and at the same time the “think global, act local” thinking...
por Michael Diegelmann | 24 Jun, 2019 | Investor relations, PR Tips & Trends
No personal contact, no investment in your company. The simple truth is: Investing is a people business and Investor Relations is about building relationships. Going on a roadshow to get in direct contact with institutional investors is obviously one of Investor...
por PRGN Admin | 17 Jun, 2019 | PR Tips & Trends
No matter what you do the request for proposal (RFP) is a fact of life in the world of PR agencies and clients. In fact, some 30 percent of all PR agency new business comes via the RFP. For many corporate and institutional clients, RFPs are necessary, as corporate...
por Lynn Erasmus | 10 Jun, 2019 | Current Events, PR Tips & Trends
Love them or leave them, the fact is we simply can’t ignore them – the difference that is between employers, the Baby Boomers and their younger employees, the Millennials. One of the most common complaints Baby Boomer leaders have about Millennials is that they...
por PRGN Admin | 3 Jun, 2019 | PR Tips & Trends
After 40 years of agency history, there are some key learnings I’d like to share on one of still the best PR tools: case studies. Let’s clarify first how we in the German market define a case study: That’s an article showing a solution (product/service) of a client of...
