por Uwe Schmidt | 29 Jun, 2020 | B2B Communications, Corporate Communications, PR Tips & Trends, Real Estate Marketing
PR for real estate projects should always be focused on ensuring that clients sell properties. Our clients sell luxury properties as second homes abroad. In addition to traditional PR tools, we have used numerous tactics in past years to further improve the results of...
por Boh Tiong Yap | 22 Jun, 2020 | Corporate Social Responsibility, Gen-Z, Internships, PR Tips & Trends, Public Relations
The Mileage Communications Group celebrates its 28th anniversary in 2020. On this occasion, I am especially proud of what our group has contributed to the PR industry in Singapore and the profound impact we have made in nurturing creative young minds for our...
por Bill Southard | 15 Jun, 2020 | Consumer Communications, Coronavirus, Gen-Z, PR Tips & Trends
There’s little question that businesses around the world have turned their attention to Generation Z, a group that is turning out to be far different than millennials and baby boomers. As such, internal marketing and communications departments as well as outside...
por Toomas Kull | 9 Jun, 2020 | Coronavirus, PR Tips & Trends, Public Relations, Reputation Management
Managing reputation for a brand or a company at the turn of this decade has been challenging for a variety of reasons: First: Everything has become faster and global, from news to information exchange, movements, trends and issues. Many of the recent grassroots...
por Valentina Giacaman | 2 Jun, 2020 | PR Tips & Trends, Public Relations
The global health and economic crisis that all of humanity faces in 2020 has forced many PR firms to downsize. While size is quite clearly not the ultimate factor determining the quality of services of a PR agency – or how they are a match with their clients – a...
por Bob Brady | 19 May, 2020 | Coronavirus, Media Relations, PR Tips & Trends, Social media Management
Possibly right now, more than ever, social listening is an important aspect of your brand and reputation, and even your clients’ brand and reputation. As the Covid-19 pandemic and lockdowns still continue to affect our day-to-day lives, businesses, nonprofits,...
