por PRGN Admin | 22 Ago, 2017 | Media Relations, PR Tips & Trends, Social Media Marketing
For PR pros, social media is more than just memes and foodie videos – it’s a valuable tool for connecting your brand with the media. You can be just 140 characters away from your next media placement if you follow this list of do’s and don’ts. Do 1. Watch the...
por PRGN Admin | 17 Ago, 2017 | PR Tips & Trends, Social Media Marketing
Hungary’s media consumption is rapidly shifting towards social media. And so much so that the king of all media, television – which has survived all major media transformations so far – is now being dethroned by young video makers of YouTube. By 2017, advertising...
por PRGN Admin | 14 Ago, 2017 | Crisis Communications, PR Tips & Trends
Imagine this: You get an unexpected call in the middle of the day. Your company’s network has experienced a data breach and information for thousands of customers is now susceptible to hackers. You don’t know all the details yet, but the local news has gotten wind of...
por PRGN Admin | 14 Ago, 2017 | Crisis Communications, PR Tips & Trends
At Xenophon Strategies, we’ve handled crisis communication on 13 major hurricanes for a variety of clients. Check out the new blog post on communications lessons hurricanes have to teach from David Fuscus. From planning to execution, getting ready for a natural...
por PRGN Admin | 2 Ago, 2017 | PR Tips & Trends
Every day in Washington, there are dozens–or maybe hundreds–of press conferences. The grand staircase at the Capitol building is a popular spot, as is the iconic entrance to the Supreme Court after a key ruling. The White House Rose Garden is, perhaps, the...
