by Natalie Ghidotti | 10 Jul, 2023 | B2B Communications, Corporate Communications, Crisis Communications, Digital PR, Media Relations, PR Tips & Trends, Public Relations, Reputation Management
In a highly competitive business landscape, a company’s success depends not only on its innovative products and services but also on its effectiveness to communicate with its target audience. As a tech company, due to the complexities of the digital realm, truly...
by Frédéric Francois | 3 Jul, 2023 | Corporate Communications, Corporate Social Responsibility, Digital PR, PR Tips & Trends, Public Relations, Reputation Management
Both for in-house communications teams and PR agencies, it is not uncommon to face a mid-year reduction in the communications budget. The cuts can be a result of various causes, such as economic conditions, a shifting focus or a strategy review. When it happens it is...
by Erin Vogt | 26 Jun, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Crisis Communications, PR Tips & Trends, Public Relations, Reputation Management
While talking with a friend about her job in supply chain management at a local steel company, she joked, “Before the pandemic, nobody even knew what supply chain management was. Now everyone knows.” Chances are you or your business has experienced the impact of...
by Gábor Jelinek | 22 Jun, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Online PR, PR Tips & Trends, President's Blog, PRGNfuture, Public Affairs, Public Relations, Reputation Management, Sustainability
As 32nd President of the Public Relations Global Network, Andy See is also the first Asian president of one of the world’s largest networks of independent PR and communications agencies. A native of Malaysia and founder and principal partner of Perspective Strategies...
by David Wills | 15 Jun, 2023 | Corporate Communications, Corporate Social Responsibility, Media Relations, PR Tips & Trends, PRGN Presents Podcasts, Public Relations
The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too. While I am encouraged that many people are adapting and learning to challenge what they read and hear, I believe...
by Leeza L. Hoyt, APR | 13 Jun, 2023 | Corporate Communications, Digital PR, PR Tips & Trends, Public Relations, SEO, Social media Management
Effective public relations is an indispensable component of the business strategies for professional services firms, which include everything from an investment banking entity to an architectural firm, and more. While the primary function is to establish and uphold...
