by Amanda Hill | 16 Nov, 2023 | Consumer Communications, Corporate Communications, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management
Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine. How do today’s PR teams keep up? Savvy PR leaders have learned to amplify their PR wins to get the biggest impact....
by PRGN Admin | 24 Oct, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Employer Branding, Gen-Z, Investor relations, Media Relations, News, Online PR, Public Affairs, Public Relations, SEO, Social campaigns, Sustainability
The Public Relations Global Network (PRGN) announced winners of its 2023 Best Practice Awards at an awards gala ceremony held at the FANG Restaurant in San Francisco and attended by more than 30 member agencies from across the globe. In 2023, 37 PRGN member agencies...
by Frédéric Francois | 19 Oct, 2023 | AI in PR, B2B Communications, Consumer Communications, Corporate Communications, Digital PR, Events, Online PR, PR Tips & Trends, PRGN Presents Podcasts
The COVID-19 pandemic has reshaped the way we live, work, and interact with one another. One of the most profoundly affected areas has been events. From large-scale international conferences to intimate business meetings, the events industry faced unprecedented...
by Sara Camp | 17 Jul, 2023 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social media Management
No matter what social media channels you frequent, you’ll surely find yourself as a target of influencer marketing. With millions of influencers to choose from, PR professionals should keep a few things in mind before launching a partnership. Here are five steps to...
by Erin Vogt | 26 Jun, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Crisis Communications, PR Tips & Trends, Public Relations, Reputation Management
While talking with a friend about her job in supply chain management at a local steel company, she joked, “Before the pandemic, nobody even knew what supply chain management was. Now everyone knows.” Chances are you or your business has experienced the impact of...
by Gábor Jelinek | 22 Jun, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Online PR, PR Tips & Trends, President's Blog, PRGNfuture, Public Affairs, Public Relations, Reputation Management, Sustainability
As 32nd President of the Public Relations Global Network, Andy See is also the first Asian president of one of the world’s largest networks of independent PR and communications agencies. A native of Malaysia and founder and principal partner of Perspective Strategies...