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PRGN’s Public Relations Predictions For 2021

by David Landis | 14 Dec, 2020 | PR Tips & Trends, PRGNfuture, Public Relations

It’s that time of year to look into the crystal ball for the future. 2020 has by all accounts been one of the most challenging years (at least in my lifetime). I think we’re all looking forward to some positive change. So, for 2021, what is the future of...

Six Tips: How SEO Can Power Your New Business Strategy

by David Landis | 28 Sep, 2020 | Online PR, PR Tips & Trends, PRGNfuture, SEO

I’m often asked, “How do you generate new business leads?” There’s no silver bullet to answer that question, but if I had to pick one strategy it would be: the power of Search Engine Optimization (SEO). Our marketing communications agency, Landis Communications Inc....

What Can Redwood Trees Teach Business about Sustainability?

by David Landis | 10 Aug, 2020 | Corporate Communications, Corporate Social Responsibility, Reputation Management, Sustainability

Who doesn’t love redwood trees? These iconic trees, some of the oldest and certainly the tallest and largest in the world, are mainly located in California (with a small grove also in remote China). Redwoods exude a majestic presence with their beauty, their breadth,...

“Best Of” Lists: How to gain notoriety for your business in 4 easy steps

by David Landis | 20 Jan, 2020 | PR Tips & Trends

In public relations, we’re always working hard for our clients to get them noticed on lists that decry “The Top This” or “Best Of That.” And yet, like the proverbial shoemaker’s kids, we might not always do it so well for ourselves. What’s a great PR agency (or any...

PR Predictions for 2020 – looking into the crystal ball of PR

by David Landis | 30 Dec, 2019 | PR Tips & Trends

It’s that time of year again: as 2019 comes to a close, we’re all staring into that crystal ball, wondering what the future holds for public relations in 2020. I asked our worldwide PR affiliates from the Public Relations Global Network for their ideas. Here’s a...

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