by Lauren Reed Williams | 29 Aug, 2024 | Corporate Communications, Corporate Social Responsibility, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management, Social campaigns
Cause marketing is a topic I’m incredibly passionate about, and it’s easily my favorite aspect of marketing and PR. I entered this industry because I love the psychology behind communications and marketing—figuring out what provokes someone to take action. Over time,...
by Loreley Maldonado | 27 Aug, 2024 | Consumer Communications, Corporate Communications, Corporate Social Responsibility, Crisis Communications, Faces and Markets of PRGN, Media Relations, Online PR, PR Tips & Trends, Public Affairs, Public Relations, Reputation Management, Social media Management
Business environment in Mexico Mexico holds a strategic position as the economic and financial hub of Latin America, offering unique business opportunities. The country provides a favorable environment for foreign investment, nearshoring and entrepreneurship. Mexico...
by Nick Leighton | 15 Aug, 2024 | AI in PR, Digital PR, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, Reputation Management
Gen AI, or Generative AI, with its sophisticated algorithms capable of producing entirely new, original content, is not just a theoretical concept. It’s a transformative tool that businesses, including my own at NettResults, are actively integrating into daily...
by Dominique Biquard | 9 Aug, 2024 | Consumer Communications, Corporate Communications, Crisis Communications, Faces and Markets of PRGN, Media Relations, Online PR, PR Tips & Trends, Public Affairs, Public Relations, Reputation Management, Social media Management
Business environment in Argentina Argentina is the third largest economy in Latin America and very busy in technology and startups. Beyond the richness of the land, enhanced by a strong agro-food sector (meat, wheat, soybean rice, etc.), mining, oil & gas, we must...