by David Landis | 30 Dec, 2019 | PR Tips & Trends
It’s that time of year again: as 2019 comes to a close, we’re all staring into that crystal ball, wondering what the future holds for public relations in 2020. I asked our worldwide PR affiliates from the Public Relations Global Network for their ideas. Here’s a...
by Scott Hanson | 23 Dec, 2019 | PR Tips & Trends
As a founding member of the Public Relations Global Network, I’m often asked how the network came about, what was behind the important first step and who are the people who made the bold move. For your records, here’s now the beginning of a 27-year journey now called...
by Andy See | 16 Dec, 2019 | Public Relations
The marketplace has often been described as a war zone, and your communications plan has to win the battle for the attention of audiences and most importantly, their buy-in. As the new year approaches, many brands and organizations would be in the midst of planning...
by Leeza L. Hoyt, APR | 9 Dec, 2019 | Public Relations
When public relations first came on the scene in the early 1900s, it was originally based on a journalism foundation simply because most companies wanted to get their name in the newspaper. As it evolved, it became a sophisticated approach to creating the right...