by Uwe Schmidt | 22 Sep, 2020 | Corporate Social Responsibility, PR Tips & Trends, Public Relations
Close cooperation between agencies and non-governmental organizations (NGO) is becoming the norm increasingly, as it offers a win-win situation for both sides. Ideally, such cooperation can generate for NGOs an increase in resources, as well as growing public...
by Andy See | 17 Aug, 2020 | Coronavirus, Public Relations, Reputation Management, Sustainability
The Covid-19 pandemic has undoubtedly disrupted the marketplace and accelerated the move towards digitization, which is now embraced even by traditional “brick and mortar” industries. Digital transformation is certainly the first imperative for businesses and brands...
by Teresa Kriegsman | 17 Aug, 2020 | Coronavirus, Public Relations, Reputation Management, Sustainability
The Covid-19 pandemic has undoubtedly disrupted the marketplace and accelerated the move towards digitization, which is now embraced even by traditional “brick and mortar” industries. Digital transformation is certainly the first imperative for businesses and brands...
by Ryan Ong | 27 Jul, 2020 | Corporate Communications, Corporate Social Responsibility, Reputation Management, Sustainability
Sustainability is no longer an optional extra. It’s becoming a core part of business. In 2019, 90% of the S&P500 published a sustainability report. Investors and customers increasingly expect companies to meet their sustainability criteria. The pressure is not...
by Alessandra Malvermi | 13 Jul, 2020 | PR Tips & Trends, Public Relations, Reputation Management
The most recent research studies on leadership share the image of a future increasingly characterized by skills that have socially and historically belonged to the females. The old “command-economy” mentality by Henry Ford is now outdated and overtaken by the modern...