by Lauren Reed Williams | 16 Mar, 2021 | Consumer Communications, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social media Management, Social Media Marketing
Working with influencers is like braving the wild, wild west. Without any specific guidelines or code of ethics, each brand-influencer partnership is unique and can result in really great coverage, really awful coverage or something in between. With each passing...
by Alessandra Malvermi | 23 Feb, 2021 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social media Management, Social Media Marketing
From podcasts to Clubhouse, new communication trends are putting oral culture back at the center of communications and public relations. With around two million users worldwide in January and around 50,000 users in Italy just weeks after its arrival in our country,...
by Natalie Ghidotti | 25 Jan, 2021 | Consumer Communications, Digital PR, Online PR, PR Tips & Trends, PRGNfuture, Public Relations, Social media Management
Let this sink in for a moment. Facebook launched in 2004. Twitter became a word in 2006. Instagram? 2010. In roughly the time it takes to conceive a child and see them get a drivers’ license, the innovation of social media disrupted, overwhelmed, inspired and...
by Teresa Kriegsman | 25 Jan, 2021 | Consumer Communications, Digital PR, Online PR, PR Tips & Trends, PRGNfuture, Public Relations, Social media Management
Let this sink in for a moment. Facebook launched in 2004. Twitter became a word in 2006. Instagram? 2010. In roughly the time it takes to conceive a child and see them get a drivers’ license, the innovation of social media disrupted, overwhelmed, inspired and...
by Bob Brady | 19 May, 2020 | Coronavirus, Media Relations, PR Tips & Trends, Social media Management
Possibly right now, more than ever, social listening is an important aspect of your brand and reputation, and even your clients’ brand and reputation. As the Covid-19 pandemic and lockdowns still continue to affect our day-to-day lives, businesses, nonprofits,...