by Valentina Giacaman | 26 Sep, 2022 | B2B Communications, Consumer Communications, Corporate Communications, Corporate Social Responsibility, PR Tips & Trends, Public Relations, Reputation Management, Social campaigns
The past few years have brought previously unseen challenges for societies globally – pandemic, war, inflation and increasing social demands and tensions. Communications professionals will have to take these new factors into account when advising their clients on...
by Natalie Ghidotti | 14 Feb, 2022 | Consumer Communications, Digital PR, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social campaigns, Social Media Marketing
In a digital world, use of social media is no longer optional for your brand to thrive. When approached with a strategic lens, it can boost your brand and expand your market, but that doesn’t all happen overnight. Before diving into a new social media platform, take...
by Robert Bauer | 8 Nov, 2021 | Corporate Communications, Corporate Social Responsibility, PR Tips & Trends, Public Relations, Reputation Management, Social campaigns
More and more enterprises acknowledge their responsibility to share their profits with the society in which they work and grow. It is not just a matter of “good consciousness”, but rather a step that is quite logical and well based in human everyday experience: Sooner...