by Alessandra Malvermi | 1 Sep, 2025 | AI in PR, Digital PR, Online PR, PR Tips & Trends, Public Relations, SEO
How Public Relations fuel online visibility and brand recognition in a digital ecosystem driven by algorithms and AI search Organic visibility is increasingly the reflection of a brand’s strong, authentic, and credible digital reputation. And it’s Public Relations...
by PRGN Admin | 12 Oct, 2024 | B2B Communications, Consumer Communications, Corporate Communications, Corporate Social Responsibility, Crisis Communications, Employer Branding, Events, Investor relations, Media Relations, News, Online PR, PR Tips & Trends, Public Affairs, Public Relations, Reputation Management, SEO, Social campaigns, Social media Management, Sustainability
The Public Relations Global Network (PRGN) announced winners of its 2024 Best Practice Awards at an awards gala ceremony held at the Hotel du Parc des Eaux-Vives in Geneva, Switzerland, and attended by 43 member agencies from across the globe. In 2024, 30 PRGN member...
by Bill Southard | 18 Jul, 2024 | B2B Communications, Consumer Communications, Corporate Communications, Digital PR, Media Relations, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, SEO, Social media Management
There is no question that clients today expect results from their PR firms. For many this still means driving awareness through editorial news coverage, influencer reviews and executive interviews. For years, the bigger the monthly clip book the happier the client and...
by Michelle Lyng | 2 Nov, 2023 | Digital PR, Online PR, PR Tips & Trends, PRGN Presents Podcasts, Public Relations, SEO, Social Media Marketing
Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. More specifically, increasingly, we see PR playing a vital role in supporting the sales funnel, which is inherently more...
by PRGN Admin | 24 Oct, 2023 | B2B Communications, Consumer Communications, Corporate Communications, Employer Branding, Gen-Z, Investor relations, Media Relations, News, Online PR, Public Affairs, Public Relations, SEO, Social campaigns, Sustainability
The Public Relations Global Network (PRGN) announced winners of its 2023 Best Practice Awards at an awards gala ceremony held at the FANG Restaurant in San Francisco and attended by more than 30 member agencies from across the globe. In 2023, 37 PRGN member agencies...
by Leeza L. Hoyt, APR | 13 Jun, 2023 | Corporate Communications, Digital PR, PR Tips & Trends, Public Relations, SEO, Social media Management
Effective public relations is an indispensable component of the business strategies for professional services firms, which include everything from an investment banking entity to an architectural firm, and more. While the primary function is to establish and uphold...