by Dominique Biquard | 6 Apr, 2021 | Consumer Communications, Coronavirus, PR Tips & Trends, PRGNfuture, Public Relations, Reputation Management
Tourism and hospitality are two of the most affected industries following the COVID-19 global crisis. Many jobs have disappeared, many companies have gone bankrupt, and many services no longer have a reason to exist. Today, a year later from the pandemic’s onset, we...
by Michelle Lyng | 15 Feb, 2021 | Coronavirus, Corporate Communications, Crisis Communications, PR Tips & Trends, PRGNfuture, Public Relations, Reputation Management
It goes without saying that 2020 was a year we’d all rather forget. While the vaccine proliferation in many parts of the world offers a light at the end of the COVID tunnel, public relations professionals should keep five potential crises in the back of their mind as...
by Natalie Ghidotti | 25 Jan, 2021 | Consumer Communications, Digital PR, Online PR, PR Tips & Trends, PRGNfuture, Public Relations, Social media Management
Let this sink in for a moment. Facebook launched in 2004. Twitter became a word in 2006. Instagram? 2010. In roughly the time it takes to conceive a child and see them get a drivers’ license, the innovation of social media disrupted, overwhelmed, inspired and...
by Teresa Kriegsman | 25 Jan, 2021 | Consumer Communications, Digital PR, Online PR, PR Tips & Trends, PRGNfuture, Public Relations, Social media Management
Let this sink in for a moment. Facebook launched in 2004. Twitter became a word in 2006. Instagram? 2010. In roughly the time it takes to conceive a child and see them get a drivers’ license, the innovation of social media disrupted, overwhelmed, inspired and...
by Philip Hauserman | 18 Jan, 2021 | Coronavirus, Corporate Communications, Crisis Communications, PRGNfuture, Reputation Management
What a year. 2020 might as well have been “the year of crisis.” Or maybe it was just one big 365-day crisis. It certainly felt like it, as The Castle Group’s crisis communications practice managed more than 100 crises for 57 clients in 19 states and two...
by C.L. Conroy | 13 Jan, 2021 | Corporate Communications, Corporate Social Responsibility, Digital PR, PR Tips & Trends, PRGNfuture, Public Relations
As we look forward to this new year of 2021, what do companies need to do to move their brand forward and increase the bottom line? As members of the Public Relations Global Network (PRGN), we are all given this challenge by our clients regularly. Of course, the...
