by PRGN Admin | 6 Mar, 2017 | Media Relations, PR Tips & Trends
Back in my early PR years, I would call every reporter on my media list. I would occasionally find a few reporters willing to listen to my nervous pitch and if I was lucky, someone would bite and actually write a story. When I look back now, I realize I was most...
by PRGN Admin | 6 Mar, 2017 | Media Relations, PR Tips & Trends
It’s any publicist’s dream to call a reporter who knows our name, which companies we represent and even remembers our die-hard Green Bay Packers fandom. It’s even better when the reporter works at a publication that is extremely valuable for our clients. Although...
by PRGN Admin | 1 Nov, 2016 | PR Tips & Trends, Public Relations
By Abbie S. Fink, HMA Public Relations, Phoenix, Arizona The Public Relations Society of America (PRSA) presented the Patrick Jackson Award for Distinguished Service to Abbie S. Fink of HMA Public Relations in Phoenix. The award is intended to recognize a PRSA member...
by PRGN Admin | 4 Oct, 2016 | Media Relations, PR Tips & Trends
HWB enjoys unprecedented success in getting our clients great coverage in print thanks in part to the redeployment of our staff into those who client face and generate the press releases, tweets, blogs and those who distribute via our dedicated “newsroom”....
by PRGN Admin | 16 Aug, 2016 | Current Events, PR Tips & Trends, Public Relations
By Valentina Giacaman Hazboun, RumboCierto Strategic Communication, Santiago de Chile Successful communications requires transparency and confidence Aside from the well-known highly corrupt and troubled governments in Venezuela, Bolivia and Ecuador, for the...
by PRGN Admin | 10 Aug, 2016 | PR Tips & Trends, Public Relations
By Sara Pearson, Spider PR Limited, London A valuable role to play but … How much of a monster is PR? It’s what we do, it’s how we pay the bills and it’s mostly what we love. But how much are we responsible for the way it can consume people and is it...