by Valentina Giacaman | 23 Sep, 2019 | PR Tips & Trends
In an era of corporate reputation coming under close scrutiny from an increasing number of directions, strategic communications agencies – at least the ones staffed with experienced communications professionals and former journalists and capable to support companies...
by Ashton Brown | 9 Sep, 2019 | PR Tips & Trends, Public Relations
Let’s face it – most PR pros aren’t in it for the awards… but they sure are nice. Besides adding statues and plaques to your office shelf, PR industry awards present excellent opportunities for agencies to analyze their work, receive feedback from peers, evaluate...
by Leeza L. Hoyt, APR | 2 Sep, 2019 | PR Tips & Trends, Public Relations
There is no question that real estate is an exciting industry. It shapes our cities, creates places for us to shop, work and even shapes the places we take our children to play. As a result, to be involved in the development of new projects – and see them rise out of...
by Andy See | 26 Aug, 2019 | PR Tips & Trends
Being a local boutique PR agency in Malaysia, we do face a fair bit of challenges in terms of recruiting, retaining and most importantly, inspiring a team. After all, we lack the financial and human resource support that an international agency may have. However, over...
by Frédéric Francois | 19 Aug, 2019 | PR Tips & Trends
Variety is the spice of Europe Europe is the continent of variety: language, habits and cultural sensitivities vary enormously, sometimes even within single countries! My own country Belgium being a prime example, a uniform approach does not work for both the...
by Philip Hauserman | 5 Aug, 2019 | PR Tips & Trends
In today’s world, there’s no escaping social media – especially when it comes to crisis communications. I can say this with authority since 99.9 percent of the crises we’ve managed in the past few years have involved one platform or another. Facebook, Twitter,...
