by Alexandra Dinita | 7 Jun, 2021 | Coronavirus, Corporate Communications, PR Tips & Trends, PRGNfuture, Public Relations
Over the past 15 months, the global pandemic has challenged mankind in so many ways, from our very existence to the way we do business, and thankfully, the worst part appears to be behind us. As life goes on, so is the need to communicate, promote, salvage, interact,...
by Michelle Lyng | 1 Jun, 2021 | Consumer Communications, Coronavirus, Online PR, PR Tips & Trends, Public Relations, Real Estate Marketing
Last year was epic in terms of disruption to most businesses and few industries were as disrupted as the real estate industry. While the disruption was immense, it wasn’t all negative. In fact, real estate is having a banner year in 2021, fueled in part by the way the...
by Anne Buchanan | 24 May, 2021 | Corporate Communications, Media Relations, PR Tips & Trends, Public Relations, Reputation Management
Pitching attorneys to the media as subject matter experts is an effective way to bring exposure to a particular law firm or practice. While pitch topics may not always be law-focused, partners can still bring a unique perspective to the media landscape while...
by Lauren Reed Williams | 10 May, 2021 | Consumer Communications, Gen-Z, PR Tips & Trends, Public Relations, Social Media Marketing
Competition in the Food & Beverage industry is always fierce. With consumers choosing from hundreds of restaurants, F&B brands need to get creative when promoting new products and initiatives. A few PR campaigns from the past several years have stood out above...
by Alessandra Malvermi | 26 Apr, 2021 | Consumer Communications, Corporate Communications, Employer Branding, PR Tips & Trends, Public Relations, Reputation Management
“Between saying and doing there is the sea,” says a well-known proverb. This quote can be applied to today’s brands as they are called to cross this sea and take their Corporate Social Responsibility strategy to a new level by developing brand activism strategies that...
by Lauren Reed Williams | 19 Apr, 2021 | Consumer Communications, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social Media Marketing
Millennial moms are more than their skinny jeans. Eighty percent of children in the U.S. are born to millennial mothers, and with moms controlling 85% of household purchasing decisions, millennial moms grasp about $2.4 trillion in spending power, according to Forbes....
