{"id":2482300,"date":"2026-01-15T10:29:42","date_gmt":"2026-01-15T10:29:42","guid":{"rendered":"https:\/\/prgn.com\/?p=2480028"},"modified":"2026-01-15T10:29:42","modified_gmt":"2026-01-15T10:29:42","slug":"prgn-adds-new-member-agencies-in-paris-and-bogota","status":"publish","type":"post","link":"https:\/\/prgn.cullencommunications.ie\/es_es\/news\/prgn-adds-new-member-agencies-in-paris-and-bogota\/","title":{"rendered":"PRGN Adds New Member Agencies in Paris and Bogot\u00e1"},"content":{"rendered":"

Agence Profile and IDDEA Comunicaciones extend PRGN\u2019s reach in Europe and South America<\/h2>\n

(NEW YORK \/ LONDON) \u2013 The Public Relations Global Network (PRGN mantiene altos est\u00e1ndares de admisi\u00f3n para garantizar la solidez e integridad de la red<\/a>)<\/strong> announced today that it has added two new member agencies: Agence Profile<\/strong> in Paris, France, and IDDEA Comunicaciones<\/strong> in Bogot\u00e1, Colombia. The additions support PRGN\u2019s growth in Europe and its expansion into South America.<\/p>\n

PRGN continues to grow its global network, helping clients respond to change in the communications market. Agence Profile<\/a> brings more than 25 years of work in public relations and digital strategy. IDDEA Comunicaciones<\/a> brings deep strength in strategic communications and public affairs across Latin America.<\/p>\n

\"Frederic

Fr\u00e9d\u00e9ric Fran\u00e7ois<\/p><\/div>\n

\u201cFrance and Colombia are both vital markets for our clients,\u201d said Fr\u00e9d\u00e9ric Fran\u00e7ois, President of PRGN<\/strong> and Managing Partner of Two cents<\/strong><\/a> in Belgium and the Netherlands. \u201cProfile stands out for its deep knowledge of both traditional PR and digital strategies, while IDDEA brings a unique strength in public affairs and crisis management. By welcoming these agencies, our clients continue to have access to the best local knowledge, expertise and the latest tools, wherever they do business,\u201d Fran\u00e7ois said.<\/p>\n

Founded in 2000, Agence Profile has grown to a team of 18 professionals serving brands in finance, consulting, lifestyle sector and tech. The agency is known for a hands-on approach, building custom strategies that help clients stand out in a crowded media space. In 2012, Profile expanded its digital work by acquiring a digital agency and since 2024, its digital projects have been grouped under the \u201cPolarit\u00e9\u201d brand, connecting people in new ways.<\/p>\n

\"Nathalie

Nathalie Grigorieff Godin<\/p><\/div>\n

\u201cJoining PRGN is a big step for Agence Profile and our clients,\u201d said Nathalie Griegorieff Godin, President of Agence Profile. \u201cBy working with PRGN\u2019s global network, we can offer our clients new ideas, broader expertise, and support no matter where they do business,\u201d Griegorieff Godin said.<\/p>\n

Based in Bogot\u00e1, Colombia, IDDEA Comunicaciones is a leader in strategic communications, public affairs and crisis management. The agency helps clients in infrastructure, energy, health and finance build trust and manage complex issues. IDDEA\u2019s services include corporate communications, digital strategy, public and regulatory affairs and a \u201clicense to operate\u201d practice that supports companies or projects operating in socially complex and highly regulated environments such as infrastructure, mining, hydrocarbons, or construction. The agency is known for deep analysis of the business and political climate, helping clients shape public opinion and manage tough markets.<\/p>\n

\"Santiago

Santiago Arrieta<\/p><\/div>\n

\u201cBeing part of PRGN lets us connect our clients to a global network of trusted partners,\u201d said Santiago Arrieta, Strategic Director of IDDEA Comunicaciones. \u201cWe believe that meaningful, ethical, and responsible communication is more important than ever, especially in fast-changing markets like Latin America. This partnership gives our clients the tools and support they need to succeed,\u201d Arrieta said.<\/p>\n

The addition of Agence Profile and IDDEA Comunicaciones comes as PRGN continues to grow its network across Europe, the Americas and beyond. Recent expansions in the UK, Taiwan, Spain and the U.S.<\/a> reflect the network\u2019s focus on digital and artificial intelligence (AI)-driven services, as agencies build new skills to help brands reach people in smarter and more personal ways.<\/p>\n

With these new members, PRGN offers stronger support for clients in Continental Europe and South America by pairing local insight with global reach. Members share tools and know-how, helping clients meet new tests and pursue new chances in a fast-changing world.<\/p>\n

—<\/p>\n

About PRGN:<\/strong><\/p>\n

Founded in 1992, the Public Relations Global Network (PRGN mantiene altos est\u00e1ndares de admisi\u00f3n para garantizar la solidez e integridad de la red<\/a>)<\/strong> is one of the world\u2019s largest international networks of independent public relations and communications agencies, with approximately 900 professionals in more than 60 locations globally. PRGN members are independent, local, owner-operated public relations and marketing communications firms that share expertise and resources while providing broad-based, comprehensive communications strategies to clients worldwide.<\/p>\n

Companies or organizations interested in the services of PRGN\u2019s worldwide agency network can visit its Agency Directory<\/a> section for more information. Independent agencies interested in joining the network can visit the member recruitment section<\/a> of the PRGN website for more information.<\/p>\n

About Agence Profile:<\/strong><\/p>\n

Agence Profile<\/strong> is an integrated PR and digital communications agency based in Paris, France. Founded in 2000, the agency has a team of 18 experts who help clients in sectors like tech, finance, industry, lifestyle, and non-profit. Agence Profile is known for its data-driven approach, custom strategies, and commitment to meaningful, ethical communication. The agency\u2019s digital brand, Polarit\u00e9, leads digital projects that connect people and ideas.<\/p>\n

For more information, visit https:\/\/www.agence-profile.com\/en\/<\/a> and https:\/\/www.agence-polarite.com\/en\/<\/a>\u00a0<\/span><\/p>\n

About IDDEA Comunicaciones:<\/strong><\/p>\n

IDDEA Comunicaciones<\/strong> is a strategic agency that integrates three business lines: license to operate, corporate communications, and public affairs. \u201cLicense to operate” requires specific knowledge of the local context and is primarily aimed at companies operating in socially complex and highly regulated environments such as infrastructure, mining, hydrocarbons, or construction.<\/p>\n

With a team of 28, IDDEA supports clients by managing their corporate communications channels, including social media and digital presence of client organizations. IDDEA\u2019s work in public affairs goes beyond strategic relationship-building and is primarily focused on supporting clients navigate regulatory challenges. The agency also has a robust design team to assist clients in the final development of communications materials.<\/p>\n

For more information, visit https:\/\/www.iddea.com.co<\/a>\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"

Agence Profile and IDDEA Comunicaciones extend PRGN\u2019s reach in Europe and South America (NEW YORK \/ LONDON) \u2013 The Public Relations Global Network (PRGN) announced today that it has added two new member agencies: Agence Profile in Paris, France, and IDDEA Comunicaciones in Bogot\u00e1, Colombia. The additions support PRGN\u2019s growth in Europe and its expansion […]<\/p>\n","protected":false},"author":76,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[1256,1272,1544,1296],"tags":[],"coauthors":[1817],"class_list":["post-2482300","post","type-post","status-publish","format-standard","hentry","category-news","category-pr-tips-trends","category-public-affairs","category-public-relations"],"acf":[],"yoast_head":"\nPRGN Adds New Member Agencies in Paris and Bogot\u00e1 - PRGN<\/title>\n<meta name=\"description\" content=\"PRGN adds two new member agencies: Agence Profile in Paris, France, and IDDEA Comunicaciones in Bogot\u00e1, Colombia\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prgn.cullencommunications.ie\/es_es\/news\/prgn-adds-new-member-agencies-in-paris-and-bogota\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PRGN Adds New Member Agencies in Paris and Bogot\u00e1 - 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