1.0PRGNhttps://prgn.cullencommunications.ie/es_esrich600338<blockquote class="wp-embedded-content" data-secret="R2PSI3uCFV"><a href="https://prgn.cullencommunications.ie/es_es/sectors/automotive/">Automotive</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://prgn.cullencommunications.ie/es_es/sectors/automotive/embed/#?secret=R2PSI3uCFV" width="600" height="338" title="«Automotive» — PRGN" data-secret="R2PSI3uCFV" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://prgn.cullencommunications.ie/wp-includes/js/wp-embed.min.js /* ]]> */ </script>https://prgn.cullencommunications.ie/wp-content/uploads/2025/11/PRGN-Automotive-sector.webp1280640The global automotive industry is undergoing a profound transition, with electrification, digital connectivity and autonomous technology reshaping the way cars and made and marketed. While the industry has recovered from the pandemic slowdown, the sector is more competitive than ever with new entrants challenging long-established brands. For automakers, leading on innovation is a key to success in this crowded space, with other challenges including supply chain constraints, raw-material volatility and increasing environmental regulation.