por PRGN Admin | 1 May, 2017 | PR Tips & Trends
This post is sponsored by ClickTime and Gould+Partners. Over-servicing among PR firms doesn’t simply mean working for nothing. It’s a lot more costly. That’s because when your firm starts to expand client services—without being adequately compensated—it has a negative...
por PRGN Admin | 25 Abr, 2017 | PR Tips & Trends
Use Of Non-deal Roadshows & Sell-Side Conferences among Senior Investor Relations Officers in German-Speaking Countries Wiesbaden, April 25, 2017 – Together with Rivel Research and the IR Club, cometis AG analyzed the use of non-deal roadshows (NDRs) and...
por PRGN Admin | 22 Abr, 2017 | Media Relations, PR Tips & Trends
For those of us in the profession of public relations, the rise of fake news and the attacks on legitimate media outlets have been deeply disturbing. The Code of Ethics developed by our industry’s leading professional association, PRSA, calls out honesty as one of...
por PRGN Admin | 24 Mar, 2017 | Media Relations, PR Tips & Trends
For a communications professional working in the U.S., the last few months have been a time of intense introspective about the state of the media. The rhetoric has been thick and charged. Phrases like “alternative facts” and “fake news” are making their own headlines....
por PRGN Admin | 6 Mar, 2017 | Media Relations, PR Tips & Trends
It’s any publicist’s dream to call a reporter who knows our name, which companies we represent and even remembers our die-hard Green Bay Packers fandom. It’s even better when the reporter works at a publication that is extremely valuable for our clients. Although...
