por PRGN Admin | 17 Mar, 2020 | Coronavirus
Recipients of crisis communications messages all seek similar things, no matter if from business leaders or government officials. PRGN’s Philadelphia agency Buchanan Public Relations offers six key elements in any critical communication around Covid-19, including some...
por Ryan Ong | 16 Mar, 2020 | Corporate Social Responsibility, PR Tips & Trends, Reputation Management, Sustainability
What do Unilever, Oxfam, Cambridge University and the German Federal Government have in common? They all report against the UN’s Sustainable Development Goals (SDGs). The SDGs are becoming the common DNA of business, government and civil society around the world. But...
por PRGN Admin | 13 Mar, 2020 | Coronavirus
PRGN’s Boston and Atlanta agency The Castle Group collected nine tried and tested advices from its staffers who had been working remotely well before the pandemic forced companies to introduce WFH policies. See their guide to the big adjustment. Read...
por Hilary Allard | 9 Mar, 2020 | PR Tips & Trends, Social Media Marketing
As a PR firm, we counsel clients on social media best practices, helping them to take a fresh look at what they’re doing, why they’re doing it, and how it’s performing. Based on our many client interactions on the topic, here are three common social media mistakes...
por Valentina Giacaman | 2 Mar, 2020 | PR Tips & Trends
At a recent dinner at a corporate event, I had the opportunity to listen to a stand-up comedian. Each joke was more macho than the other. And I thought, what a bad image this dinner will give this brand with all the women here and how old-fashioned the whole gig is....
