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How “asoluto” became “accelent” — What We Learned from Rebranding Our Agency

by Robert Bauer | 1 Jul, 2019 | Public Relations, Rebranding

Agency life is an evolutionary process and brings times of stability as well as disruptive changes —some of them forced upon the agency from the outside, some of them deliberately initiated to bring the organization to a new level. The Austrian PRGN member formerly...
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