by PRGN Admin | 2 Oct, 2017 | PR Tips & Trends, Public Relations
The debate between the DIY model vs. in-house vs. hiring a PR agency Anytime a company expands their marketing outreach efforts, no doubt there will be a great deal of discussion on which way to go. Should we hire a public relations/social media firm? Perhaps we...
by PRGN Admin | 25 Sep, 2017 | PR Tips & Trends, Public Relations, Social Media Marketing
The great digital transformation and Fourth Industrial Revolution we are seeing in large companies around the world is no longer confined to just mega-corporations and conglomerates. In Chile, many companies—both large and small—are in the midst of this great change....
by PRGN Admin | 21 Sep, 2017 | PR Tips & Trends, Public Relations
Yelp, Trip Advisor, Glassdoor, Amazon and hundreds of other sites invite customer reviews on products, businesses and services. Less than stellar reviews can have a real financial impact on your business. According to Web Republic, products with positive reviews sell...
by PRGN Admin | 12 Sep, 2017 | PR Tips & Trends
Who Has to Shoot First? by Uwe Schmidt, Industrie-Contact (Hamburg, Germany) in co-operation with David Landis, Landis Communications Inc. (San Francisco, USA) Sometimes it is cumbersome to get a budget figure from a prospective client. They prefer to keep us in the...
by PRGN Admin | 10 Sep, 2017 | News
Whether you’re a recent graduate embarking on your first job-hunting adventure or a seasoned pro seeking a mid-career lane change, finding the right fit can be a confusing and stressful process. Through the long cycles of networking, researching and interviewing, it’s...
