by PRGN Admin | 13 Jun, 2018 | PR Tips & Trends
Anthropology is a science born out of two schools of thought related to how should a social scientist study a community. One approach, widely developed by one of anthropology’s founding fathers, Bronislaw Malinowski, was the “observatory participation”. Briefly put,...
by PRGN Admin | 5 Jun, 2018 | PR Tips & Trends, Public Relations
As an industry, public relations has experienced our fair share of PR. Popular TV shows like “Mad Men” and “Sex and The City” have bolstered PR’s reputation as a career path lined with celebrity parties, free swag and other VIP perks. While many of us do frequently...
by PRGN Admin | 5 Jun, 2018 | News
The Public Relations Global Network (PRGN) announced today the slate of new officers for one of the world’s largest PR agency networks. The appointments were announced during the consortium’s recent bi-annual meeting in Toronto, Canada. The three-day event, where the...
by PRGN Admin | 21 May, 2018 | PR Tips & Trends, Social Media Marketing
A Twitter presence, whether personal or corporate, is part of daily life in 2018. According to Hootsuite, nearly 330 million users worldwide access the platform in more than 40 different languages. Even more impressive is the number of active users: 42 percent access...
by PRGN Admin | 14 May, 2018 | PR Tips & Trends, Public Relations
When clients hire a public relations agency to develop a PR campaign, they typically measure its success by the number of times the story was picked up, in which publications it appeared, and how many times it was retweeted or shared. Of course, they also want to know...
