USA, Michigan, Detroit

Franco

Franco is a women-owned integrated communications agency that builds strategic programs for B2B and B2C clients in a variety of industries. Our integrated programs include a wide range of public relations, marketing, digital and creative services. Strategy and program management tie everything together, with data and analysis woven into every program from the onset. Our team skillfully combines analytics and insights with relationships and instinct to build multi-faceted communications programs that define leaders, innovators and influencers in Detroit and around the world.

Agency website

Agency specialty:

Advertising, Branding & Design, Communications Strategy, Community & Stakeholder Engagement, Crisis Communications, Digital Marketing, Employer Branding & Internal Communications, Event Management, Media Relations, Public Relations, Reputation Management, Social Media, Website Development

Tina Kozak

CEO

Tina Kozak is the first woman and only third CEO in Franco’s history. She became the agency’s majority shareholder and owner in 2024. As CEO, she leads Franco’s culture, values and strategic vision. Tina is known as one of metro Detroit’s most respected crisis communications strategists, advising clients on communications strategy, change management and community relations. Under Tina’s leadership, Franco evolved its services from traditional public relations to integrated communications, significantly growing revenue and expanding its team. Notably, she led Franco’s acquisition of Bianchi Public Relations in January 2025. Before joining Franco in 2007, Tina managed global communications at Metaldyne Corp (now part of American Axle). A Wayne State University graduate and Crain’s Detroit Business 40 under 40 honoree, Tina is passionate about empowering women, mental health advocacy and supporting Detroit’s resilient community spirit.

Tina Sullivan

President & COO

Franco’s President & COO, Tina Benvenuti Sullivan is responsible for the agency’s operations, oversees Franco’s leadership team and emerging leaders, directs talent development and supports the agency’s scalability and expansion efforts. Prior to joining Franco, Tina worked in a variety of corporate and agency roles related to the automotive industry, including Chrysler Group LLC, Automotive Youth Educational Systems (AYES), Eview360 and Bianchi PR, where she honed her expertise in strategic communication and brand development. Tina holds a Bachelor of Arts in communications from the University of Michigan. Tina is an active member of the Automotive Press Association (APA) and Automotive Public Relations Council (APRC). She currently serves as a board member for the Michigan Chamber of Commerce and Crimestoppers Michigan.

Clients of Franco

Industry expertise: Automotive Public Relations, Business & Professional Services, Construction & Real Estate, Consumer Goods, Education, Energy & Utilities, Food & Beverage, Government / Public Sector, Healthcare & Pharmaceuticals, Legal Services, Non-Profit & NGOs, Technology

Get in touch with Franco

Contacts

https://franco.com

Social media

Office

400 Renaissance Center, Suite 1000

Detroit

Michigan

48243

USA