New Zealand, Auckland

Alexander PR

Alexander PR is a New Zealand-based, multi-award winning, full-service public relations and content agency with global reach specialising in reputation management, and issues and crises. Having established a record of high performance and market-leading results on a global landscape, Alexander PR combines traditional public relations expertise with forward-thinking digital marketing and content creation strategy to help clients achieve their bottom-line objectives.

Agency website

Agency specialty:

Communications Strategy, Content Creation & Copywriting, Crisis Communications, Government Relations & Public Affairs, Media Relations, Media Training, Reputation Management

Dwayne Alexander

Founder & Global Practice Leader

M: +64 21 324 463 Dwayne has nearly three decades’ experience in media and marketing. He holds a postgraduate honours degree in marketing (cum laude) and has international multimarket experience. After travelling to Australia, the Middle East, China and Africa, he developed a special interest in globally relevant content and effective communication. Dwayne enjoys sharing inspiring CEO and founder stories through interesting, rich and deep content shared across platforms – from opinion to podcast and video series, Wikipedia, TED Talks and international mainstream media. To that end, Dwayne has featured as a regular New Zealand Herald columnist (‘Inspired People’) interviewing business leaders, and he is especially interested in getting interesting and quality business stories over the line in the New Zealand and global media. It is not just coverage for the sake of it, but in-depth media stories that make a difference to the lives of companies, their people and their leaders. With senior leadership experience at NZME (as CEO of one of the Australasian digital companies with 200 staff across both countries) and Fairfax (Sunday Star-Times head of advertising and administration) as well as advertising agency and client (financial services marketing) under his belt, Dwayne’s corporate and multimedia experience ensures that if you are in need of a truly integrated communication and marketing strategy, he will be able to take you calmly through a step-by-step communication audit and programme that will assist you to leverage earned, owned and sponsored media to achieve your business objectives.

Kate Alexander

Founder & Corporate and Financial Communications

M: +64 27 244 6094 A former broadcast journalist with more than 28 years’ public relations experience in New Zealand, the United States and South Africa, Kate brings strong finance and corporate public relations skills to the marketplace, propelled by her trademark media savvy. She has been recognised globally for her work in the area of crisis communications and issue management and founded her own PR business in New Zealand in 2005. Kate has handled the communications for many prominent projects, from IPOs to receiverships, such as the South Canterbury Finance receivership, and has managed the New Zealand-facing crises of a number of multinational companies. On the corporate and consumer side, she has led complex and award-winning campaigns on behalf of financial and fiduciary services, retail, manufacturing and not- for-profit organisations, among others. Kate was national director of STWS Communications when it was Africa’s largest PR consultancy, and has worked for several large listed companies in New Zealand and Africa and on landmark projects such as the first democratic elections in South Africa in 1994 and the launch of the country’s first McDonald’s. She is accustomed to engaging with high-profile leaders in business and politics, having worked on projects led by the late President Nelson Mandela and with subsidiaries of Anglo American. Kate is a Paul Harris Fellow for Rotary International. She has served as a judge for the Workplace Savings NZ Communication Awards (2013 to 2015).

Clients of Alexander PR

Industry expertise: Agriculture & Farming, Business & Professional Services, Construction & Real Estate, Consumer Goods, Energy & Utilities, Financial Services, Government / Public Sector, Healthcare & Pharmaceuticals, Non-Profit & NGOs, Technology

Get in touch with Alexander PR

Contacts

https://alexanderpr.co.nz

Social media

Office

33 Shortland Street

Auckland

1010

New Zealand