Latinoamérica y la ventaja de ser creativos

by | 16 Dec, 2025 | Español

La creatividad ha sido siempre un sello distintivo de Latinoamérica. En una región con presupuestos limitados, gobiernos inestables y grandes desafíos priman, en cambio, soluciones innovadoras. Campañas de alto impacto que se abren paso con narrativas poderosas. Una...
PRGN 2026 PR Predictions: ROI, AI, and authenticity take center stage as agencies adapt to rapid change and rising expectations worldwide

PRGN 2026 PR Predictions: ROI, AI, and authenticity take center stage as agencies adapt to rapid change and rising expectations worldwide

by | 15 Dec, 2025 | AI in PR, Consumer Communications, Media Relations, News, Online PR, PRGNfuture, Public Relations, Reputation Management

Each year, the Public Relations Global Network (PRGN) brings together insights from over 50 member agencies to forecast the trends shaping public relations and communications. The 2026 PR Predictions stands out for its clear message that the business of public...