by Scott Hanson | 25 Apr, 2022 | Corporate Social Responsibility, Employer Branding, PR Tips & Trends, PRGN30, Public Relations, Reputation Management, Sustainability
Being a good corporate citizen should be a part of every organization’s overall strategy. It starts at the top and isn’t something that should be approached in a haphazard way. Oftentimes, companies get involved in particular charities or causes because they have a...
by Michael Diegelmann | 19 Apr, 2022 | B2B Communications, Corporate Communications, ESG Reporting, Investor relations, PR Tips & Trends, Public Relations, Reputation Management, Sustainability
The Sustainable Finance Disclosure Regulation (SFDR) by the European Union points to a dilemma that financial market participants (FMPs) might also face in the U.S. If FMPs, who primarily focus on small and mid-sized enterprises (SMEs), have to report on the...
by Natalie Ghidotti | 11 Apr, 2022 | B2B Communications, Corporate Communications, Digital PR, Online PR, PR Tips & Trends, Public Relations, Reputation Management, Social media Management, Social Media Marketing
Regardless of your industry, social media can be a powerful tool for a company of any size to market its products and services to other businesses. Facebook, Instagram and Twitter might be the most common platforms mentioned in day-to-day interactions, but LinkedIn is...
by Alessandra Malvermi | 6 Apr, 2022 | Corporate Communications, Crisis Communications, Media Relations, PR Tips & Trends, Public Relations
Even managers most prepared to speak in public and to meet the most varied stakeholders are often reluctant to speak with the media and do not know what to do when invited to give a media interview. Whether the interview is a first time or an already familiar...
