by PRGN Admin | 27 Apr, 2021 | News, Public Relations
NEW YORK-LONDON-BRUSSELS – The Public Relations Global Network (PRGN) and the International Public Relations Association (IPRA) have signed a cooperation agreement involving information exchange and benefits to the organizations and their respective memberships....
by Alessandra Malvermi | 26 Apr, 2021 | Consumer Communications, Corporate Communications, Employer Branding, PR Tips & Trends, Public Relations, Reputation Management
“Between saying and doing there is the sea,” says a well-known proverb. This quote can be applied to today’s brands as they are called to cross this sea and take their Corporate Social Responsibility strategy to a new level by developing brand activism strategies that...
by Lauren Reed Williams | 19 Apr, 2021 | Consumer Communications, Gen-Z, Online PR, PR Tips & Trends, Public Relations, Social Media Marketing
Millennial moms are more than their skinny jeans. Eighty percent of children in the U.S. are born to millennial mothers, and with moms controlling 85% of household purchasing decisions, millennial moms grasp about $2.4 trillion in spending power, according to Forbes....
by Natalie Ghidotti | 12 Apr, 2021 | Coronavirus, Corporate Communications, Crisis Communications, PR Tips & Trends, Public Relations, Reputation Management
Crisis communications as a public relations practice stands out not just in the execution of high level strategies at an amplified pace, but because every crisis communications scenario serves as a stress test for that organization. Whether that crisis plays out in...
by Dominique Biquard | 6 Apr, 2021 | Consumer Communications, Coronavirus, PR Tips & Trends, PRGNfuture, Public Relations, Reputation Management
Tourism and hospitality are two of the most affected industries following the COVID-19 global crisis. Many jobs have disappeared, many companies have gone bankrupt, and many services no longer have a reason to exist. Today, a year later from the pandemic’s onset, we...
