by PRGN Admin | 6 Mar, 2017 | Media Relations, PR Tips & Trends
Back in my early PR years, I would call every reporter on my media list. I would occasionally find a few reporters willing to listen to my nervous pitch and if I was lucky, someone would bite and actually write a story. When I look back now, I realize I was most...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
Inbound marketing is an effective way to connect with potential customers and strategically deliver information. One of the most successful tools is video. According to a recent Hub Spot article, the amount of videos posted to Facebook has grown 75% over the last...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
Did your organization recently win a coveted industry award and you’re not sure how to promote it besides adding the plaque or trophy to the office? This is something most organizations struggle with. Here are five tips on how you can leverage and promote an industry...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends
Social media management can be time consuming and expensive. For many the real value isn’t something they can clearly see. If your goal is to turn likes into more bricks and mortar customers, or you want to get a sense of a return on your investment, consider these...
by PRGN Admin | 6 Mar, 2017 | PR Tips & Trends, Social Media Marketing
It is always easier to reach your destination when you know where you want to go. Social media editorial calendars can map your social media strategy down a successful path. Not convinced? Here are five reasons why social media editorial calendars work for us and why...
